Future-Proof Your Software: Four Reasons to Add Integrated Payments

For software developers, adding an integrated payment solution to your software packages could transform your business. Integrated payments offer enhancements in areas like security and user experience, serving to increase the value of your software for end users and merchants. Here are four compelling reasons SaaS companies should consider implementing integrated payments.

Improved Security 

In today's digital landscape, security is a major concern for both companies and customers. Every time a customer gets redirected to a third-party payment processor, their sensitive financial data is exposed to some degree of risk. Integrating payments allows software vendors to enable tokenization, encrypting customers’ card information so it is never visible during transactions. This added security measure provides significant peace of mind for end users when making purchases. It also helps establish trust between the software company and its users.

Streamlined User Experience

When customers get bounced to an external website to enter payment details, it disrupts the natural user flow and checkout process. With a hosted payment page or iframe, the entire process, from entering information to submitting payment to confirming the order, can be completed on a single, seamless interface. This simplified, straightforward experience makes it more likely that customers will complete their transactions without frustration or abandonment. The easier the payment process, the better the user experience.

Added Efficiency for Business Owners  

For companies that still manage accounting manually, integrated payments present game-changing efficiency. Instead of entering payment data by hand, integrated solutions automatically log payment records, saving businesses major time and labor. Another great benefit is increased cash flow because funds get delivered faster via integrated systems versus traditional invoice-based payments.  No more running to the mailbox hoping for check-filled envelopes.

Revenue Growth and Competitive Edge for SaaS Companies

Finding the right payments partner is key to boosting revenue for your SaaS business. This ideal partner provides benefits beyond processing transactions, including superior monetization strategies, growth consulting, marketing resources, and partnerships, and top-tier customer support.  The right payments relationship can reap major gains if you select a partner focused on your success. Their expertise and tools enable you to maximize payment volume, revenue, and customer lifetime value. The ideal payments platform brings the total package - excellent technology, insights, and guidance to take your monetization to the next level. Don't leave money on the table with a basic commodity provider. Find a payments partner ready to roll up their sleeves and work side-by-side with you for sustainable revenue growth. Getting ahead of the curve in enabling seamless embedded payments helps future-proof SaaS valuation and product stickiness.

In conclusion, integrated payments provide clear benefits for end users, companies using the software, and the software vendors themselves. That's why embedding payment processing should be a high-priority initiative for SaaS companies serving small businesses. The enhancements to security, user experience, operational efficiency, and revenue potential are too important for software companies to overlook.

Contact our team today to learn more about how we can make payment processing easier and smarter – and how sweet life can be with Paystri!